How Training in SEO/PPC/Social Media helps you in your career?
Current Market & Future Opportunity
SEO market is booming. And since internet users are growing year by year all over the world more and more big companies (Flipcart.com, Snapdeal.com, eBay.in, Amazon.in, Firstcry.com and many other)enter into an online world. For example, Ratan Tata has invested in Snapdeal.com in statements its co-founder and CEO Kunal Bahl said: “An investment by a legendary and respected figure like Mr Tata is an excellent validation of our focused strategy on building a long term enterprise and marks the start of a very important phase for the company.” Snapdeal has just tied up with the Tata Conglomerate’s Tata Value Homes to sell affordable homes online, the first deal of its kind in India.” And many other businessmen have invested in this market considering its future potential.
Also, the website provides a win-win situation for both buyer and seller. Buyer can buy a product as per his convenience (you can buy at 12 midnight where no physical shop is open). You can read reviews what other users have shared their experience.
You can compare the store within a few clicks and mins which takes hours to analyze and compare physically.
From shoppers point of view
They can save with inventory cost, rent (which is very high in the current scenario). One survey says that 5 out of 10 new small businesses closed due to recurring high expenditure on rent.
Also, they need fewer people to manage business than a physical office.
The website works for them 24X7 with only one-time designing, development cost and recurring SEO cost. If you calculate this on a yearly basis this cost is half if you hire smart MBA graduate marketing person. Also, the website will not leave you if they earn you more money 🙂 .
A scenario in the company
I have interviewed 100s of candidate every year and common reasons I found they would like to change job is,
- Salary increment
- They want to learn new things (they have bored with the same activities).
In this case, SEO Training is best option to get out of the crowd and get increment since you will have knowledge which helps a company to get ranking/traffic/leads/revenue improvement more compare to other candidates.
My experience says that fresher can gain 1.5 year’s experience person knowledge within 4 months if they have good English, basic analytical skill and willingness to learn online marketing. This simply says that you are ahead of your colleague by 14 months. Also if you think this from the money point of view if you consider 3K INR monthly salary difference you earn 42K Rs more and even after you deduct 20K INR of training you have 22K INR left and 14 months.
With digital marketing training from a reputed digital marketing training in Ahmedabad, you will learn how to market and promote your business from the ground up.
Learn search engine optimization
Do you want to make a bright career in the field of search engine optimization? SEO is a form of digital marketing course that focuses on optimizing your website and helps you to make it feature-rich for search keywords. This may help you to generate leads and enhance your sales.
Though SEO seems intricate at first glance, once you understand the basics, it will become a simple discipline. SEO can be broken down into two core tactics: on-page and off-page SEO.
On-page SEO will help you to learn how to optimize your titles, content, and images so that your website is as relevant as possible for a specific keyword. Good on-page SEO maintains a balance between relevance and value for your customers.
On the other hand, Off-page SEO will help you to learn to build links to your website, from blogger outreach to press releases. Off-page SEO helps you to achieve the right balance between anchor text, PageRank, and other imperative parameters.
Do you want to acquire an in-depth knowledge of SEO? Enrol the best SEO course from TraininginSEO and learn all the fundamentals of successful search engine optimization. The course will help you to learn how to find the best-targeted keywords to make sure your SEO is Panda and Penguin-proof.
As per Upgrade, the average salary of an SEO fresher is Rs. 96000-1,44,000 per year. An experienced SEO professional can earn Rs.3,00,000-Rs. 3,50,000 per year.
Learn PPC advertising
PPC plays an imperative role in digital marketing courses. PPC advertising implies any form of online advertising that you need to purchase through a network, from search ads to banners.
Each day, networks like Google Adwords serve billions of ad impressions, millions of clicks, and hundreds of thousands of conversions. After gaining adequate knowledge of PPC from the best digital marketing institute in Ahmedabad, you will find customers and clients for your business with ease.
Learning PPC will help you to understand metrics. From CTR (clickthrough rate) to CPM (cost per mille), metrics related to your ad pricing and performance determine whether your campaign is running successfully or not.
To become a professional PPC advertiser, you should have proficiency in various aspects of digital marketing like frequency capping, conversion tracking, and managing direct media buys using your ad server.
Join the best digital marketing course from TraininginSEO and know more about PPC.
According to Upgrade, the average salary of a PPC analyst is near about Rs 2,85,000 per annum.
Becoming a social media expert?
Do you want to make a robust relationship with your customers, promote your content, and make your online business go viral? Understanding social media will help you in this context, and it is remarkably easy to learn.
From Facebook to Twitter, the world’s biggest social networks can offer you a plethora of traffic, customers, and public feedback. Whether you want to connect with customers or promote content, understanding social media is crucial for the success of your digital marketing career.
Enrol the best social media marketing course from TraininginSEO and learn how to engage customers, make sales, and improve your brand presence using social media.
As per Payscale, the average salary of a social media expert is Rs. 3,50,000 per year
Practical knowledge at our institute
You know it is different to read on riding a horse and doing it practically the same for swimming and SEO is of course not an exception to it.
We here teach how to do on-page, analytic, webmaster, link building practically and then ask students with 2 services and 2 e-commerce website to do them practically. After doing some things for 4 websites you definitely learn how to do it effectively as well as new things you learn during doing them as well.
Experience Trainer
You can come to know from this post easily that how much it makes a difference if you get training from the person who is passionate about teaching, who has enough industry experience and experts in the field.
I myself is a Google Adwords, Analytic certified professional. I have trained 100+ students and have optimized 1000+ websites until now. I like to teach with a practical example.
Want to learn SEO on-page, Analytic, Google webmaster, PPC/Adwords in Ahmedabad, Baroda, Surat or Rajkot? We welcome you to attend our FREE Demo lecture every 2nd and 4th Saturday. Please send an email at contact@traininginseo.in or call me at +91-9979767991.
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