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Digital Marketing Internship: A Gateway to Successful Career

Who would have thought that the digital revolution would change the world to the extent that it would completely alter the way people live? Along with bringing the change, digitization has also opened up gates for umpteenth of new career opportunities. One such booming sector is Digital Marketing. Even in the time of slowdown, currently more than 40,000 jobs are available in this field. Before planning a career in this field, it is advisable to take a digital marketing internship even after you have done your digital marketing course in Ahmedabad.

It is evident that with increasing demand for digital marketing, the number of jobs in this sector has increased enormously. However, companies are looking for experts with in-depth knowledge of the subject. This makes it difficult for freshers to bag a job in this field. Here is where internship comes into the picture. It has numerous benefits. A few months invested in internship will enable you to establish a thriving career by helping you gain expertise in job practices and tasks related to digital marketing. Under field experts’ guidance, you will be able to hone your skills even before you take up a job- eliminating chances of a blunder. Apart from updating your academic knowledge, internship will teach you to match steps with this ever-evolving field. As a result, when you will apply for a job as a fresher, your internship experience will work greatly in your favour. Motilal Oswal, Jawed Habib, FirstCry, Thrillophilia Adventure Tours Pvt Ltd and several other leading companies are currently extending internship offers to digital marketing students. Have a look at some of the major benefits of taking an internship in the field of digital marketing.

1. Develop Deep Understanding of the Field

Internship

Internship will give you a great opportunity to learn about different tools and techniques of the digital marketing field. You will be able to get your hands on the latest technology available in the market. An opportunity to work on live projects will give you a fair idea of the industry. You will be able to garner practical knowledge about various aspects of digital marketing such as SEO, SMM, PPC, paid ads through SEM to count a few. Above all, it will help you understand which area of digital marketing fascinates you the most and will help you choose a career path accordingly.

2. It will Introduce You to the Office Environment

Joining an office is a difficult phase of transition for any college student given that the life of an employee is far different than that of a college student. Internship ensures smooth transition. You will acquire skills to sustain and flourish in an office environment. Internship is a chance to work with people who actually know how the industry works. Their experience and insights will enrich you at the very beginning of your career. A tool to learn office etiquette, internship is your chance to leave a first good impression in the corporate world.

3. Hands-on Experience

Hands-on Experience

Digital marketing internships have a lot to offer. Working on a live project will help you understand essential aspects of digital marketing like how to make a post popular on social media, how to get a website ranked location wise, how to manage ads etc. This subject cannot be learnt through text books. Only practical application of the knowledge will take you at the top of the game. The greatest benefit of the internship is that you have seniors to guide you if you make mistakes during the initial period. So when you take up the real job, you are actually ready to prove your worth.

4. Good Time for Introspection

Digital marketing is a layered field with subfields like SEO, SMO, Analytics, Adwords, etc. Since one cannot excel in all domains, an internship is rather a good time to introspect and find what really excites you. Once you get clarity of mind, you can go ahead on the chosen path and flourish. This will entirely eliminate the initial phase confusion that most freshers go through. Another striking benefit of an internship is that your colleagues can also know in which field you are really good at. If you excel at a particular skill, there are higher chances that you may get a lucrative offer from a reputed company just after completion of your internship.

5. A Good Addition to Your Resume

Taking up a job after gaining some practical experience is always a wise decision. Even companies prefer freshers with some experience of the corporate world and thus internship has a lot of weightage in resume. In several cases, impressed by interns’ brilliant work, companies offer them attractive jobs.

6. Teaches You Discipline and Punctuality

Discipline and Punctuality

Discipline and punctuality are considered as the biggest assets of an employee in the corporate world. Internship is a great opportunity for a fresher to adjust himself in the office culture. It ensures that this transition is neither difficult for the intern nor for the company. It instills values which are essential to elevate your career.

7. Learn the Basics

Submitting allotted work on the time, that too with finesse and perfection is all that takes to become a successful person. Internship ensures that you cultivate good corporate habits at the very start of your career enabling you to make a good impression on the first day of your job.

8. Improves your Communication Skills

Communication Skills

Effective communication skills can be your greatest strength in the corporate world. Internship is a platform to learn directly from the masters of the field so that you can also pave your way to success just like they did.

Chirag Shah
Chirag Shah

Digital Marketing, Trainer/Consultant

Chirag Shah is Google Adwords and Analytics Certified professional. He is a Digital marketing professional who specializes in conversion optimization, on page optimization and Digital marketing training.

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